creating Facebook campaigns

How to create Facebook Ads Campaign – The Ultimate guide

In this  chapter we are going to learn how to create facebook ads. Facebook is one of the powerful entity in the digital marketing. One of the reason i think is the scale. If you nail the targeting...
facebook targeting behaviour

Ultimate Guide to Facebook Ads – Behavior Targeting

In this chapter we are going to  learn about behavior targeting in Facebook ads. But before that we have to know what is behavioral targeting. What is behavioral targeting Behavioral targeting determines the high probability of a user...

Ultimate Guide to Facebook Ads – Demographics

In this chapter we are going to  learn about Demographics targeting in Facebook ads. But before that What is demographics : Demographics is the study of proportions of large populations ( such as populations of a country). The...
digital marketing - tracking & measurement

How to use google analytics for track and measure a website

What is google analytics : Google analytics is a free analytics software from google. It helps the people understand what happening on the website and get actionable insights. Initially it was developed by Urchin Software Corp which was...
facebook ads targeting

Ultimate Guide to Facebook Ads – Targeting Explained

In this chapter we are going to learn about various targeting options available in Facebook ads to achieve your goals. Lead generation is one of the critical outcome of the digital marketing. Above all lead generation is where...
Facebook ads targeting interest

Ultimate Guide to Facebook Ads – Interest Targeting

Here's the only guide you'd required on Facebook interest targeting. This article explains the targeting options available on the Facebook ads manager. But before that What is interest targeting? Targeting people for an ad campaign based on the...
Facebook Ads -Basics

Ultimate Guide to Facebook Ads – Getting started with Basics

In this chapter we are going to learn about the Facebook ads basics. Facebook ads is one of most efficient advertising platforms in social media. So now lets starts with the Facebook ads basics. Facebook Ads Basics Facebook...
Google campaign optimization

How to optimize google search ad campaigns with metrics

How to optimize Search ad campaigns Maintaining search ads is awesome. Before you start how to optimize  search campaigns, you should know about the metrics that leads to attain the goals of your campaigns. Track & Monitor Tracking...
google display ad-groups creation

Definite Guide to Google Display Ads – Ad group Creation

How to create ad group What is ad groups? Ad Groups are the sub-campaign units. Ad Groups control how targeting works and other closer things. You can have multiple ad groups within the campaign. Let’s see how to...
create campaign in google display ads

Definite Guide to Google Display Ads – Campaign Creation

How to create a Display Campaign Create a skeleton Campaign  Create Ad Group & Add targeting Create a display campaign is a very difficult process. A campaign is like a car engine. You need to put right things...